ideo design(s) -- how to create great product(s) & service(s)

_ .. / design(s) / change(s) / experience(s) / _ / .

  1. make a great entrance -- easy to find your way about
  2. make metaphors -- to inspire (y)our new products
  3. think briefcase -- between work & home
  4. color inspires -- from business black to candy-pink
  5. backstage pass -- let them know what's behind ...
  6. one click is better than two -- as in autopilot
  7. goof proof -- with auto-save and undo
  8. first, do not harm -- or provide discomfort
  9. etcetera -- checklist / great extra(s)!

the art of innovation / cycle(s)